SpendOptix
Platform

Sample package menu — 40 planner-ready bundles.

Current examples already created for planners — plus custom package creation on request. Any market, language, screen, audience, or category combination can be built.

The inventory

Ready-to-activate premium marketplaces.

A snapshot of example bundles already structured for planners across premium, regional, commerce, and specialty environments.

Premium OTT & CTV Bundles

JioCinema, ZEE5, MX Player, SonyLIV

Regional South OTT & CTV

Aha, ManoramaMAX, Sakhi, Sun TV, Surya TV, Mazhavil Manorama

Regional News CTV — South

Sun News, Thanthi TV, News18 Tamil, News18 Telugu, Polimer News, News7

Regional News CTV — West

Premium Gujarati News CTV

E-Commerce (Static & Video)

Swiggy and Zomato

Targeted Specialty Packs

Youth: Tinder, Bumble, TrulyMadly · Super Premium: Condé Nast, GQ, Architectural Digest

The menu

The full 40-package menu.

These packages are starting points — the model also supports custom package creation wherever required.

OTT
1Premium OTT Video
2South OTT
3Tamil OTT
4Telugu OTT
5Malayalam OTT
6Kannada OTT
7Marathi OTT
8Gujarati OTT
9Bengal + Odisha + North-East OTT
10Punjabi + Bhojpuri + Haryanvi OTT
CTV
11HSM Regional OTT
12Premium CTV
13All CTV / Multi-Publisher CTV
14South CTV
15Tamil CTV
16Telugu CTV
17Malayalam CTV
18Kannada CTV
19West + North Regional CTV
20OEM / FAST CTV
News, Sports & Entertainment
21Live Entertainment + Lifestyle
22Live Sports Digital
23Live News - Mobile / Web Video
24Live News - CTV Video
25Regional News Network
26Business News - Cross Screen
27International News + Affluent
28Music + Digital Audio
29Youth + Dating
30Gaming + Esports
Commerce, Intent & Lifestyle
31E-commerce + Retail Media
32Quick Commerce
33Beauty + Cosmetic Discovery
34Fashion + Lifestyle Content
35Super-Premium + Architecture + Luxury
362-Wheeler Intent
374-Wheeler Intent
38BFSI + Stock Market + Financial Intent
39Mobile + Gadget Comparison
40Travel + Travel Comparison

Custom packages: any market, language, screen, audience, or category combination can be built on request.

The library

Package inventory library.

The channels, apps, and websites included in each package example.

No.PackageChannels / Apps / Websites Included
1Premium OTT VideoJioHotstar; ZEE5; SonyLIV; Amazon MX Player; discovery+
2South OTTSun NXT; aha; ManoramaMAX; ETV Win; NammaFlix; Simply South
3Tamil OTTSun NXT; Tentkotta; Simply South; YuppTV Tamil; WAVES Tamil
4Telugu OTTaha; ETV Win; Sun NXT; TeluguOne; YuppTV Telugu; WAVES Telugu
5Malayalam OTTManoramaMAX; Saina Play; Neestream; Sun NXT; YuppTV Malayalam; WAVES Malayalam
6Kannada OTTNammaFlix; Sun NXT; YuppTV Kannada; WAVES Kannada
7Marathi OTTPlanet Marathi; Ultra Jhakaas; WAVES Marathi
8Gujarati OTTShemarooMe Gujarati; Oho Gujarati; WAVES Gujarati
9Bengal + Odisha + North-East OTThoichoi; KLIKK; Tarang Plus; Prag Play; ReelDrama; Hello TV North-East; WAVES Bengali/Odia/Assamese
10Punjabi + Bhojpuri + Haryanvi OTTChaupal; PTC Play; STAGE; Watcho regional; ShemarooMe Bhojpuri
11HSM Regional OTTShemarooMe; Watcho; STAGE; Dangal Play; EPIC ON; Chaupal
12Premium CTVJioHotstar CTV; ZEE5 CTV; SonyLIV CTV; discovery+ CTV
13All CTV / Multi-Publisher CTVJioHotstar; ZEE5; SonyLIV; Sun NXT; aha; ManoramaMAX; ETV Win; Samsung TV Plus; LG Channels; TCL Channel
14South CTVSun NXT; aha; ManoramaMAX; ETV Win; NammaFlix; YuppTV South
15Tamil CTVSun NXT; Tentkotta; Simply South; YuppTV Tamil
16Telugu CTVaha; ETV Win; Sun NXT; YuppTV Telugu
17Malayalam CTVManoramaMAX; Saina Play; Neestream; Sun NXT; YuppTV Malayalam
18Kannada CTVNammaFlix; Sun NXT; YuppTV Kannada
19West + North Regional CTVPlanet Marathi; Ultra Jhakaas; ShemarooMe Gujarati; Oho Gujarati; PTC Play; Chaupal; STAGE; Watcho
20OEM / FAST CTVSamsung TV Plus; LG Channels; TCL Channel; Xiaomi TV+; FAST inventory on JioTV+ / YuppTV
21Live Entertainment + LifestyleJioTV; Airtel Xstream; JioHotstar live entertainment; ZEE5 Live TV; SonyLIV live channels; Samsung TV Plus entertainment/lifestyle channels
22Live Sports DigitalJioHotstar; SonyLIV; FanCode; JioTV; WAVES / DD Sports
23Live News - Mobile / Web VideoAaj Tak / India Today; NDTV; ABP Live; Times Now; TV9; Zee News; Republic; India TV; News24; ETV Bharat; OneIndia; JioNews
24Live News - CTV VideoNews18; NDTV; Times Now; Aaj Tak / India Today; TV9; Zee News; Republic; ABP News; India TV; Samsung TV Plus news channels
25Regional News NetworkTamil: Thanthi TV, Sun News, News18 Tamil, Polimer News, Puthiya Thalaimurai; Telugu: TV9 Telugu, NTV, Sakshi TV, V6 News, ABN; Kannada: TV9 Kannada, Public TV, Asianet Suvarna News, News18 Kannada; Malayalam: Manorama News, Asianet News, Mathrubhumi News, News18 Kerala; Marathi: ABP Majha, TV9 Marathi, News18 Lokmat, Zee 24 Taas, Saam TV; Gujarati: ABP Asmita, TV9 Gujarati, Sandesh News, News18 Gujarati, Zee 24 Kalak; Bengali: ABP Ananda, News18 Bangla, TV9 Bangla, Zee 24 Ghanta, Republic Bangla; Punjabi: PTC News, ABP Sanjha, News18 Punjab; Odisha/NE: OTV, Kanak News, News18 Odia, News Live, Pratidin Time, DY365, Northeast Live
26Business News - Cross ScreenMoneycontrol; CNBC-TV18; CNBC Awaaz; ET Now; ET Now Swadesh; Zee Business; NDTV Profit; Business Standard; Mint; Bloomberg; Financial Express
27International News + AffluentBBC; Bloomberg; Reuters; CNBC International; CNN International; Financial Times; The Economist; Wall Street Journal
28Music + Digital AudioSpotify; JioSaavn; Gaana; Hungama Music; Radio City
29Youth + DatingTinder; Bumble; Hinge; OkCupid; Aisle; TrulyMadly
30Gaming + EsportsMPL; WinZO; Zupee; Rooter; Loco; Gamezy
31E-commerce + Retail MediaAmazon; Flipkart; cMyntra; AJIO; Meesho; JioMart; Tata CLiQ
32Quick CommerceBlinkit; Zepto; Swiggy Instamart; BigBasket / BB Now; Flipkart Minutes
33Beauty + Cosmetic DiscoveryNykaa; Tira; Purplle; Myntra Beauty; Amazon Beauty; Flipkart Beauty; Tata CLiQ Palette; MakeupAlley; Indian Makeup & Beauty Blog
34Fashion + Lifestyle ContentMyntra; AJIO; Nykaa Fashion; Tata CLiQ; Vogue India; GQ India; ELLE
Custom-built on request

Super-Premium + Architecture + Luxury · 2-Wheeler Intent · 4-Wheeler Intent · BFSI + Stock Market + Financial Intent · Mobile + Gadget Comparison · Travel + Travel Comparison — channel and app lists for these packages are scoped and confirmed directly with your agency at the time of build.

Don’t see the exact package you need?

Name the platform, and we will custom-build it for your agency.

Request a Custom Package