Privacy Policy
This is a working draft outlining SpendOptix's approach to data. It should be reviewed by legal counsel before publication.
Aggregated, privacy-conscious data
SpendOptix builds audience intelligence from Google's aggregated advertising signals — including age, demographic, search intent, in-market, and custom audience data — layered over pre-negotiated media packages. SpendOptix does not make claims about processing personally identifiable information, and this policy will be updated with full detail on data sources, retention, and processing ahead of public launch.
Data from your DV360 seat and media stack
Where SpendOptix activates deals through your agency's existing DV360 seat, data is used only to power the deal activation, measurement, and planning recommendations described in the product. Placeholder — final legal terms to be confirmed with counsel before go-live.
Your choices
You control what data sources are connected to SpendOptix, and can request details on how a given recommendation was generated. Placeholder — contact details and formal request process to be added before go-live.
Contact
Questions about this policy can be sent through the contact page. This page is a working draft and should be reviewed by legal counsel before the site goes live.